Over two billion people already use WhatsApp, which makes it a market leader in instant messaging apps.Īvailable in most countries (180), almost everyone in India, Brazil, Argentina, South Africa, Malaysia, Colombia, Turkey, Spain, Indonesia, Nigeria, and Kenya is a WhatsApp user.

15 Benefits of WhatsApp Business Account 1. WhatsApp is a flexible and effective marketing channel to get up close and personal with your contacts.īefore we go into details, here’s a quick refresher about what the WhatsApp Business API is and the difference between WhatsApp and WhatsApp Business.WhatsApp offers customer support and marketing opportunities that improve the customer experience.WhatsApp is already the most used messaging app and opens up markets for you.So it’s only normal to want to know what you’re getting out of it before jumping in.Īs an overview, the benefits of WhatsApp for Business can be grouped in three main categories: Considering using WhatsApp Business, but wondering if it’s worth it? Integrating WhatsApp Campaigns with your existing marketing and customer support tools is a big step.

Whatsapp business